Veille Agroalimentaire

Cheese: Opportunities and Threats in the Mature Markets

Despite slowing cheese sales across developed markets, plenty of opportunity still exists for innovative and well-positioned (premium) products. Innovation in the food industry has led to a great number of successful new products, yet cheese has historically been more conservative. This briefing looks at consumer trends across the wider fmcg industry in order to identify growth drivers for cheese and turn around this growth trajectory.


euromonitor.com