Agri-Food Monitoring

Peak citrus season has arrived, and Sunkist is letting consumers know that Sunkist Navel oranges are at their prime, with a new, high-graphic giro bag only available during this special part of the season. “Consumers today want to eat seasonally, and retailers can capitalize on this desire by educating consumers in-store about what produce items are at their best,” Joan Wickham, Sunkist manager of advertising and public relations, said in a press release. “Sunkist’s new Peak Season Navel orange…